The Battle Against Misinformation with AI! Charting a Course for Accuracy | Brooke Hartley Moy
In this conversation, Brooke Hartley Moy discusses her journey in the tech industry and the founding of Infactory, a company focused on leveraging AI to combat misinformation and enhance trust in online information.
Brooke Hartley Moy is the CEO of Infactory, a fact-checking AI search engine startup. She has a background in strategic roles within tech giants like Google, Slack, and Salesforce, and most recently served as the Strategic Partnerships Lead at Humane. Brooke is also recognized for her commentary on the challenges and opportunities for women in AI and deep tech industries.
Support This Podcast
Amazon - buy things that Vit Lyoshin recommends
Webflow - Create custom, responsive websites without coding
MeetGeek - Record, transcribe, summarize, and share insights from every meeting
Monkey Digital - Unbeatable SEO. Outrank your competitors
Takeaways
- AI's potential is vast, but accuracy is critical.
- Transparency in AI processes builds user trust.
- Bias in AI is an ongoing challenge.
- Misinformation is a symptom of information overload.
- Quality content should be incentivized in AI.
- AI can enhance the accuracy of information.
- Enterprise sectors require high accuracy in AI.
- Understanding the nuances of industries is vital for AI.
- Protecting against misinformation is essential for users.
- Continue to interact with information based on source quality.
- Expect to pay for services as a trade-off for trust.
- The field of AI is wide open for new monetization models.
- Success in AI is about trust and accuracy.
- Trust is critical in AI systems and not just a nice to have.
- Collaboration is key in the crowded AI space.
- User feedback is essential for product development.
- AI will enable significant breakthroughs in various fields.
- Experimentation and open-mindedness are crucial in AI.
- Maintaining a human element when evaluating information is necessary.
Timestamps
00:00 Intro
04:20 Why Focusing on Fact-Checking with AI?
07:05 Understanding AI's Role in Fact-Checking
09:53 Building Trust in AI Fact-Checking
13:14 Addressing Bias in AI Models
15:30 Challenges in AI Fact-Checking
18:02 Targeting Enterprise Customers
21:54 Misinformation in the Digital Age
25:22 Navigating Information Quality in the AI Era
28:55 Next Steps for Infactory
30:12 How Does Success Look Like for Infactory
33:49 Experience as a CEO of AI Company
37:11 Future of AI and Fact-Checking
45:48 Advice from Brooke
Connect with Brooke
- Website: https://infactory.ai/
- LinkedIn: https://www.linkedin.com/in/abhartley/
- X: https://x.com/infactory_ai
Podcast Links
Connect with Vit
- Website: https://vitlyoshin.com/contact/
- LinkedIn: https://www.linkedin.com/in/vit-lyoshin/
